For Quality Purposes, What You Should Look for in Property Photographs

It can be quite daunting looking at photographs of your property and thinking that you’re not sure if the photographs are of a good professional quality or not. Once you know the questions to ask yourself when viewing them, can make all the difference.

1. Determine the Purpose of the Photographs: The first question to ask is what the purpose of the photographs is. Are they intended for marketing purposes, such as for use in a property listing or brochure, or are they for personal use, such as to document the condition of a property before or after a renovation?

2. Ask About the Equipment Used: It's important to ask about the equipment the photographer used to take the photographs. This can include the camera, lenses, and lighting equipment. A professional photographer should be using high-quality equipment to ensure the best possible results.

3. Check for Image Quality: When viewing the photographs, pay close attention to the image quality. Are the images sharp and clear, or are they blurry or poorly lit? Make sure the images accurately represent the property and its features.

4. Look for Proper Composition: Composition refers to the arrangement of elements in an image, such as the placement of furniture and the use of space. Proper composition is essential for creating visually appealing and effective photographs.

5. Check for Colour Accuracy: The colours in the photographs should accurately reflect the colours of the property. Make sure the colours are not oversaturated or too bright, as this can make the property look unnatural. If colour accuracy is important, your photographer should be using flash. If flash isn’t being used the images will appear washed out and polluted with colours from furnishings, outside sunlight. Using flash corrects colours.

6. Ask About Post-Processing: Many photographers will perform post-processing on the images to enhance their quality. Ask the photographer what post-processing techniques were used and how they were applied.

7. Are vertical lines vertical? Unless they are purposely not vertical. All verticals should straight.

8. Are there window view details? Some properties have beautiful garden spaces so it’s essential to have a nicely exposed window. However, if the garden space is unattractive it may be desirable to leave the window blown out.

9. Consider the Overall Impression: Finally, consider the overall impression the photographs give. Do they make the property look appealing and inviting? Do they accurately represent the property and its features? If the photographs don't meet your expectations, discuss your concerns with the photographer and work together to come up with a solution.

By asking these questions when viewing property photographs, you can ensure that you are investing in high-quality images that accurately represent the property and its features and you’ve made a wise investment

I often work with interior designers and home stage specialists. If a property looks good it will photograph great.

I’ve worked with Judith Todd, homestager based on the Wirral. Judith’s website is https://homestyle4u.com

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