award winning commercial photography

Daylight White Balance

As a seasoned photographer who transitioned from film to digital, I've often found myself sticking to certain habits that have served me well over the years. One such habit is setting my camera to daylight white balance. In the era of film photography, the majority of the film available was balanced for daylight, and as I moved from film SLRs to digital and mirrorless cameras, I've continued this practice. Here's why I believe daylight white balance is a reliable choice for many photographers.

Understanding White Balance

White balance is a setting on your camera that adjusts the colors to ensure they look natural under different lighting conditions. The goal is to make whites appear white and colors look as true to life as possible. Different light sources have different colour temperatures, measured in Kelvin (K). For example, daylight has a color temperature of around 5500K, whereas incandescent light is much warmer, around 2700K.

The Appeal of Daylight White Balance

1. Natural Look: Daylight white balance mimics the natural light our eyes are accustomed to. This consistency helps in creating images that look natural and familiar, which is why it has been the standard for film photography.

2. Consistency: By keeping my camera set to daylight white balance, I ensure a consistent colour tone across my photos. This is particularly useful when shooting a series of images that need to have a uniform look, such as in a project or a photo essay.

3. Easier Post-Processing: Consistent white balance makes the post-processing stage more straightforward. If all images are shot with the same white balance, it's easier to apply batch corrections and achieve a cohesive look.

Daylight White Balance in Digital Photography

Digital cameras come with multiple white balance settings, including Auto, Tungsten, Fluorescent, Shade, and of course, Daylight. While auto white balance can be convenient, it often adjusts based on the scene, which can lead to inconsistencies in a series of shots.

Sticking to daylight white balance gives me control and predictability. I know how my images will turn out, and this control allows me to better visualize the final outcome while shooting. It's a throwback to the days of film, where the look of the image was dictated by the type of film used.

When to Deviate from Daylight White Balance

While daylight white balance is my go-to setting, there are instances where I make exceptions, especially when working with artificial light sources such as flash. Flash typically has a color temperature close to daylight, but depending on the modifiers used and the environment, it might require some adjustment.

In studio environments or when using flash, I might set a custom white balance to ensure accurate colour rendition. This involves using a grey card or white balance tool to measure the light and set a precise white balance in-camera.

In conclusion, daylight white balance is a dependable choice for photographers who want consistent, natural-looking images. It harkens back to the days of film, providing a familiar and reliable colour profile that simplifies the shooting and editing process. While there are times when other white balance settings or custom adjustments are necessary, daylight white balance remains a solid foundation for most of my photography work.

As you continue your journey in photography, don't be afraid to experiment with different settings to find what works best for you. But if you're looking for consistency and a natural look, daylight white balance is a great place to start.

Ray

Embracing the Mirrorless Revolution: A Photographer's Perspective

In the fast-evolving realm of photography, I made a pivotal decision two years ago that changed my entire perspective – I transitioned to mirrorless cameras, and the experience has been nothing short of transformative.

One of the paramount advantages that immediately drew me towards mirrorless technology was the ability to preview my shots with unrivaled precision through the digital viewfinder. Unlike the analogue viewfinders of traditional DSLRs, the digital viewfinder of my mirrorless camera provides an exact representation of the scene, allowing me to see precisely what I'm about to capture. This real-time feedback enhances my creative process and ensures that I can fine-tune my composition before pressing the shutter button.

The primary catalyst for this camera transition was the persistent focus issues I encountered with my digital SLRs. The analogue viewfinders occasionally struggled to nail the focus accurately, leading to frustrating instances of missed shots and the need for frequent lens calibrations. Enter mirrorless cameras, and this problem became a relic of the past. The advanced autofocus systems in mirrorless cameras have not only eradicated focus inconsistencies but have also saved me both money and time previously spent on sending my lenses for calibration.

Embracing mirrorless technology has not just been a shift in gear; it's been a game-changer for my photography journey. The assurance of precise focus coupled with the convenience of a digital viewfinder has elevated my creative process, making every shot a confident and calculated capture. As I reflect on the past two years, I can confidently say that I haven't looked back since making the switch to mirrorless – it's a decision that has enriched my photographic endeavours in more ways than one.

Ray

The Art of Photography: Illuminating the Importance of Light

In the realm of photography, there is a common misconception that the camera itself is solely responsible for capturing remarkable images. However, seasoned photographers understand that the true magic lies in harnessing the power of light. Over the years, as I delved into the art of photography, I realised that lighting, both in terms of quality and color, acts as a transformative factor that can elevate a simple image to extraordinary heights.

Since my first encounter with a camera in 1981, I have dedicated my time to studying and immersing myself in photography. Through countless hours of practice and observation, I have come to appreciate that lighting encompasses the backbone of a breathtaking photograph. Irrespective of the camera used, be it a basic model or even a smartphone like an iPhone, lighting remains the key determining factor.

When engaged in portrait photography specifically, my primary focus is always on achieving perfect lighting. When I work with studio lights, I have full control over the lighting elements, enabling me to shape the subject's appearance and mood precisely. The interplay of light and shadow grants stunning depth and dimension to the final image.

Photographing subjects outdoors poses a contrasting challenge, as one must adapt to the available natural light. Here, the photographer needs to seize the opportunities presented by the surrounding environment, seeking suitable pockets of light such as those found under trees or awnings. This adaptability to utilise available light effectively becomes an acquired skill in itself, ensuring that outdoor shots don't fall short of excellence.

While it is true that high-quality lenses and advanced cameras enhance the overall photographic experience, it is essential to recognise that they primarily act as facilitators of light. These superior tools enable photographers to capture vivid colors, enhance sharpness, and preserve intricate details, ultimately showcasing the true beauty brought forth by the interplay of light and subject.

In conclusion, photography is a harmonious blend of various elements; however, none hold as much significance as light. Regardless of the camera's capabilities, the artistic vision of a photographer shines through when they expertly manipulate and comprehend the nuances of lighting. It is the delicate dance between light and subject that breathes life into an image, allowing it to evoke emotion, tell stories, and mesmerise viewers.

Therefore, aspiring photographers should strive to understand the integral role played by light, dedicating time and effort to explore its potential fully. By doing so, they will be empowered to capture captivating moments regardless of the camera in their hands, allowing creativity to thrives and photographic excellence to bloom.

The Mesmerising Art of Rob Dalton: Carving and Burning Sculptures

Art has an enchanting ability to captivate, surprise, and challenge us. In the realm of sculpture, Rob Dalton stands as a true master, stunning audiences with his intricate wooden creations. However, there is an additional layer of creativity hidden beneath the surface. Unbeknownst to many, Rob not only carves his sculptures with precision and skill, but he also incorporates the art of burning, adding a unique and captivating element to his works.

As a photographer, I had the privilege of witnessing Rob Dalton work firsthand and capturing the mesmerising process on camera. It was during this experience that I discovered his technique of combining the mastery of carving with the transformative power of fire.

Rob’s carving technique is a sight to behold. His hands move with outstanding dexterity, deftly shaping each piece of wood into a stunning form. Witnessing the transformation from a chunk of wood into an intricately detailed sculpture is truly awe-inspiring. The craftsmanship and attention to detail evident in every piece highlight Rob’s immense talent and dedication as an artist.

Rob then exposes his creations to flames, employing pyrography as a final touch. This technique involves using controlled heat to burn patterns onto the wood, enhancing texture, depth, and character. By artfully scorching the surface, Rob breathes life into his sculptures, infusing them with a unique vitality that cannot be replicated through any other medium.

Beyond the sheer beauty and technicality of Ron’s work, his choice to incorporate fire carries profound symbolism. The juxtaposition of creation and destruction becomes evident as the transformative power of flames enhances the sculptures' inherent beauty. It stimulates contemplation about the cyclical nature of life, our own personal journeys, and the constant evolution of art itself.

While the burn marks imbue the sculptures with a sense of fleeting impermanence, they paradoxically create a sense of timelessness as well. The interplay between the permanence of wood and the ephemeral nature of flames generates an intriguing dynamic, evoking a myriad of emotions within the viewer. This dualism is emblematic of the complexities of the human experience, drawing us deeper into his artistic vision.

Rob Dalton's artistry extends beyond the realm of carving, captivating and surprising viewers with his seamless incorporation of pyrography. Through his skill full utilisation of fire, he transforms his wooden sculptures into living, breathing entities with stories of their own. Witnessing the synergy of craftsmanship and creativity is an extraordinary experience, one that leaves us with a profound appreciation for the intersection of art, nature, and human ingenuity. Rib’s sculptures are a testament to the countless possibilities that emerge when an artist embraces both tradition and innovation.

AI as the New Art Form

With the rise of AI and its abilities to replicate photography, painters might experience a similar mixture of awe, challenge, and uncertainty that they did with the emergence of photography. Just as painters once grappled with their work being less sought after due to the ease and accuracy of capturing scenes through photography, AI's ability to replicate photographic elements may present a new set of challenges.

While AI technology can certainly mimic the process of photography, there will likely always be a certain intangible element that it struggles to replicate. Emotions, subjective interpretations, and the unique perspectives of human photographers may be difficult for AI to capture fully. Just as painters turned to surrealism, abstraction, and other unconventional styles to create worlds that photography couldn't mimic, photographers may find new ways to distinguish their work from AI-generated images.

Photographers may explore artistic styles and techniques that go beyond the realm of pure representation. They might choose to focus more on emotional storytelling, capturing fleeting moments, or experimenting with alternative processes and manipulations. The human touch and the ability to infuse personal experiences and interpretations into their work may become even more valued as a counterpoint to the perfection and predictability of AI-generated images.

Furthermore, photographers might also embrace the challenge of pushing the boundaries of what is considered traditionally "photographic." They could explore the fusion of various mediums, incorporating painting, sculpture, or other artistic forms to create hybrid works that defy categorization. By blurring the line between photography and other art forms, photographers can continue to create unique and distinct visual experiences that AI struggles to reproduce.

While the exact nature of this new style of photography that AI cannot replicate remains to be seen, one thing is certain – human creativity and ingenuity will find ways to adapt and evolve. Just as painters found their place in the art world by exploring uncharted territories, photographers will likely find their own niche by pushing the limits of what photography can be, offering a perspective that only humans can provide.

The Rush Of Creating

I am absolutely addicted to the art of creation. During the late 1970s, I spent countless hours dismantling transistor radios and cassette recorders, determined to unravel their inner workings and discover ways to capture the captivating TV themes that played on screen. Despite the lack of any available means, I managed to find a way. I vividly recall the vast collection of cassette tapes I amassed, each one preserving a unique theme tune. The realm of audio, especially the melodic beauty of nature and its splendid avian inhabitants, struck a deep chord within me. This early fascination planted the seeds for a lifelong journey into the art of recording, one that parallels the present day realm of photography and beyond.

In my early days, armed with cine cameras, I embarked on the creation of my own stop motion animations. Developing film from my very own picture camera was an exhilarating process, allowing me to witness my visions come to life. Computers became the next frontier I eagerly explored, unraveling the intricacies of computer graphics all on my own. I pushed the boundaries further, learning to make text come alive in stunning 3D. Over time, my passion led me to embrace the latest CCD video cameras, capturing breath-taking footage that I painstakingly edited on my clunky computer using the latest software. Back then, even a few minutes of footage took days to work on - those were the days when computers operated at a snail's pace. The dawn of the webcam era witnessed my engagement even before it became a commonplace tool, communicating with others during the dial-up connection era.

Replicating the media that captivated me, particularly the enchanting realms of television and magazines, became my relentless pursuit. I constantly pushed myself to recreate and surpass the quality and professionalism of my inspirations. Whether it was in the form of impeccable photos, mesmerizing videos, or awe-inspiring animations, I strived to evoke the same emotions and bring forth an elevated experience. It was during the advent of digital SLRs that my adoration for the medium reached new heights - I wholeheartedly embraced their capabilities with open arms.

For me, the act of creation is an intrinsic part of my being. I breathe it in, day in and day out. It is a fundamental aspect of my existence, an innate purpose that has guided me throughout my life. From my earliest days, I found myself ahead of my generation, always pushing boundaries to bring my artistic visions to life.

I will continue to create, forever unbound by any limitations or restrictions. Creation courses through my veins, shaping the very essence of who I am.

I am Raymond Jones Images