comercial photographer

Daylight White Balance

As a seasoned photographer who transitioned from film to digital, I've often found myself sticking to certain habits that have served me well over the years. One such habit is setting my camera to daylight white balance. In the era of film photography, the majority of the film available was balanced for daylight, and as I moved from film SLRs to digital and mirrorless cameras, I've continued this practice. Here's why I believe daylight white balance is a reliable choice for many photographers.

Understanding White Balance

White balance is a setting on your camera that adjusts the colors to ensure they look natural under different lighting conditions. The goal is to make whites appear white and colors look as true to life as possible. Different light sources have different colour temperatures, measured in Kelvin (K). For example, daylight has a color temperature of around 5500K, whereas incandescent light is much warmer, around 2700K.

The Appeal of Daylight White Balance

1. Natural Look: Daylight white balance mimics the natural light our eyes are accustomed to. This consistency helps in creating images that look natural and familiar, which is why it has been the standard for film photography.

2. Consistency: By keeping my camera set to daylight white balance, I ensure a consistent colour tone across my photos. This is particularly useful when shooting a series of images that need to have a uniform look, such as in a project or a photo essay.

3. Easier Post-Processing: Consistent white balance makes the post-processing stage more straightforward. If all images are shot with the same white balance, it's easier to apply batch corrections and achieve a cohesive look.

Daylight White Balance in Digital Photography

Digital cameras come with multiple white balance settings, including Auto, Tungsten, Fluorescent, Shade, and of course, Daylight. While auto white balance can be convenient, it often adjusts based on the scene, which can lead to inconsistencies in a series of shots.

Sticking to daylight white balance gives me control and predictability. I know how my images will turn out, and this control allows me to better visualize the final outcome while shooting. It's a throwback to the days of film, where the look of the image was dictated by the type of film used.

When to Deviate from Daylight White Balance

While daylight white balance is my go-to setting, there are instances where I make exceptions, especially when working with artificial light sources such as flash. Flash typically has a color temperature close to daylight, but depending on the modifiers used and the environment, it might require some adjustment.

In studio environments or when using flash, I might set a custom white balance to ensure accurate colour rendition. This involves using a grey card or white balance tool to measure the light and set a precise white balance in-camera.

In conclusion, daylight white balance is a dependable choice for photographers who want consistent, natural-looking images. It harkens back to the days of film, providing a familiar and reliable colour profile that simplifies the shooting and editing process. While there are times when other white balance settings or custom adjustments are necessary, daylight white balance remains a solid foundation for most of my photography work.

As you continue your journey in photography, don't be afraid to experiment with different settings to find what works best for you. But if you're looking for consistency and a natural look, daylight white balance is a great place to start.

Ray

My Lighthearted Observations: The Habits of Photographers

As a photographer, I've had the privilege of immersing myself in a world that combines artistry, technology, and creativity. Along this journey, I couldn't help but notice a few habits among my fellow photographers that, while amusing, can sometimes be a tad bit annoying. So, join me as I indulge in a lighthearted exploration of these quirks - all from a first-person perspective!

The "Looking Through a Camera" Self-Portrait:

Now, I love self-expression as much as the next photographer, but it never fails to make me smile when I stumble upon a multitude of self-portraits featuring my fellow camera enthusiasts looking through their beloved cameras. It's almost like a badge of honor, a way of saying, "World, I am a photographer!" Don't get me wrong, I understand the sentiment - we want to showcase our passion and tell everyone that we're deeply connected to the art of capturing moments. But there's a part of me that wonders, "Do we all really need a portrait like this?"

The Over-the-Top LinkedIn Profile Picture:

LinkedIn, the platform meant for professional networking, is not immune to the creative flair of photographers. I've lost count of the number of times I've come across fellow photographers' profile pictures that make me do a double take. Hair lights, side lights, dramatic setups - you name it, they've used it! While I appreciate the dedication and the desire to make a statement, sometimes I find myself wondering if anyone needs to see a photographer's LinkedIn profile picture that could rival a movie poster. But who am I to judge but I do because we all do? Perhaps that's just their way of capturing their professional persona.

The Gear Talk Enthusiasts:

Ah, the ever-present conversations about gear. As photographers, our craft is intrinsically tied to the tools we use, and it's natural to get excited and passionate about the latest cameras, lenses, and lighting equipment. However, there are times when gear discussions seem to take over every conversation. From pixel peeping to comparing specs, it feels like we're stuck in an endless loop of technical jargon. Don't get me wrong - gear is important in our profession, but sometimes I yearn for discussions that delve deeper into the artistry rather than solely focusing on the equipment.

In our vibrant community of photographers, it's only natural that certain habits and behaviors emerge as we navigate our creative journeys. Whether it's the quintessential self-portraits, over-the-top LinkedIn profile pictures, or incessant gear talk, these quirks add a dose of humour to our endeavors. As a fellow photographer, I find it crucial to embrace these idiosyncrasies with a smile, remembering that at the heart of it all, we share a passion for capturing and creating. So, let's laugh together, share stories, and cherish our individual journeys, accepting both the craft and the quirks that make us who we are.

Remember, it's in embracing our own peculiarities that we find connection, growth, and a deeper appreciation for the art of photography.

Here's to capturing moments, embracing laughter, and the joy of being a photographer!

Ray

Colour Correct With Flash

I absolutely love before and after photos!

They always showcase the incredible transformation that can be achieved with the right techniques. Here’s a before and after photograph I took using only ambient light, the before images, and I noticed some issues with the colours. The paint work near the ceiling had a color cast that was coming from outside and reflecting inside, resulting in an unpleasant effect. Additionally, the grey kitchen had a yellow cast, making the overall image appear muddy and not colour correct.

I took another photo with a different approach this time using flash. By bouncing the flash off the ceiling, I was able to saturate the room with white light, ensuring consistent colours throughout the image. The grey tones were beautifully corrected, and the color cast from the paintwork was now illuminated, offering a much more visually appealing result.

I know some might wonder why I choose to use flash in situations like this. It's simply because using flash helps me correct colours and bring an evenness to the rooms. I've found that other techniques like HDR, which rely on available light, or even the use of those fancy new cameras that produce floor plans, etc., couldn't quite achieve the same results without the use of flash.

I must say, the difference between the two images can be seen. It's amazing what a difference lighting can make in capturing the true essence and colours of a space.

If you’re in need interior and exterior photography please do get in touch either by email ray@raymondjonesimages.com or call 078377 888 74

It would be easy just to run!

I have been feeling overwhelmed lately with the constant demands of work and the stresses of daily life. It seems like everything is being thrown at me all at once.

There are moments when I just want to run away from it all, but strangely enough, this chaotic whirlwind keeps me on my toes. It challenges me to stay alert, adapt, and grow. It's during these challenging times that I truly discover my strength and resilience. Though the pressures can be overwhelming, I remind myself that I have the ability to face them head-on.

So, instead of running away, I embrace the chaos and use it as fuel to push myself forward. I find solace in the fact that through these experiences, I am constantly learning and evolving. With each obstacle I overcome, I become a better version of myself.

#nevergiveup

Exciting News

I had a fantastic catch-up with the brilliant communication specialist, Claire Mary Quant, where we delved into business and personal matters. We're thrilled to announce our upcoming collaboration later this year, hosting a joint branding workshop!

In this workshop, I'll be sharing insights on how to enhance your brand's visual appeal by harnessing the benefits of looking good through photography.  Capturing your best self and showcasing your brand's identity is crucial in today's digital landscape, and I can't wait to guide you in this exciting journey.

Claire, on the other hand, will be focusing on clarity in your written posts. As a skilled writer, she'll equip you with valuable techniques to amplify your voice and captivate your audience. Crafting engaging social media posts and creating compelling website content will become second nature to you.

Stay tuned for further updates on the date, time, and location of our workshop. This is an opportunity you don't want to miss to elevate your personal or business brand!



#Collaboration #BrandingWorkshop #LookGoodWithPhotography #ClarityInWriting

Brand Image is Everything

There are several reasons why a business may lose its brand image on social media by consistently using low-quality photos taken with a mobile phone:

1. Perceived lack of professionalism: Using poor-quality photos may give the impression that the business does not take its brand seriously. It can make the business appear unprofessional and less credible compared to competitors who invest in professional photography.

2. Inconsistency and lack of aesthetic appeal: Low-quality photos may lack visual appeal, consistency in style, or fail to represent the brand's values and message effectively. This can make the business appear unattractive and less appealing to potential customers.

3. Unintentional negative associations: If the photos are fuzzy, poorly lit, or of low resolution, they may unwittingly create negative associations with the business. Customers may perceive a lack of attention to detail or even equate the poor quality of the photos with the quality of the products or services offered.

4. Fierce competition leads to blending in: When multiple businesses in the same industry use similar low-quality photos, it can create a lack of differentiation among competitors. This can lead to increased difficulty in standing out and capturing attention from potential customers.

On the other hand, businesses that invest in quality professional photography for their brand can:

1. Convey professionalism and credibility: High-quality photos capture the attention of viewers and give the impression that the business takes pride in its brand. This can enhance the business's overall professionalism and credibility.

2. Highlight uniqueness and differentiation: Professional photos can effectively showcase the unique features, products, or services that make a business stand out from competitors. They can capture the essence of the brand and its values, helping the business differentiate itself from the crowd.

3. Attract and engage customers: Visually appealing photos have a higher chance of enticing viewers and engaging them with the brand's social media content. They are more likely to increase likes, comments, and shares, which can help expand the brand's reach and attract new customers.

4. Build a consistent and recognisable brand identity: Professional photography ensures a level of consistency and coherence in the brand's visual identity. This helps customers recognise and remember the brand more easily, facilitating brand loyalty and advocacy.

In summary, opting for professional photography over low-quality mobile phone pictures can significantly contribute to a business's brand image on social media. It can help the business stand out, maintain a professional appearance, and create a lasting positive impression among its target audience.

My body tingled hearing the gongs!

As a creative photographer and digital artist, I naturally gravitate towards other artistic souls. My recent encounter with Rachel Jones, a practitioner of gong meditation, created a powerful connection. Rachel’s business is called Symphonic Sound which is based in Mold, Flintshire.

Upon meeting Rachel, our sensitive souls instantly connected. We shared an appreciation for art and introspection, paving the way for a collaborative venture.

I had the privilege of photographing Rachel with her gongs in our serene garden grounds. As she played, I felt a delightful, tingling sensation coursing through my body. It was a sensory experience unlike any other.

Through my lens, I aimed to capture the physical presence of Rachel and her gongs, as well as the intangible essence of our transformative encounter. I wanted to freeze and immortalize the connection between sound, sensation, and artistic expression.

This encounter with Rachel and her gong meditation has had a profound impact on my artistic journey. It has redefined my understanding of artistic expression and human connection. It serves as a reminder of the transformative potential when we open ourselves to the beauty and resonance of the world.

I'm looking to connect with other creative individuals in the well-being industry and fellow artists who are seeking more than just photographs. Please reach out to me at ray@raymondjonesimages.com or call 078377 888 74.

#creative #arts #wellbeing #photographer

Constant Photography Influences Stifle Creativity

Constantly bombarding myself with photography, whether by constantly taking photos or constantly consuming photography, can indeed mask my own creativity. Focusing solely on what others have created can make it challenging for me to think outside the box and come up with my own unique ideas.

However, a few years ago, I realised the importance of intentionally making time in my life to explore other creative areas. By studying disciplines such as painting, observing the way light falls throughout the day, appreciating calligraphy and scetching, admiring sculptures, listening to the sounds of birds, and being inspired by people, I have found that surrounding myself with everything other than photography actually fuels my own photography.

Dedicating time to immerse myself in various artistic influences has allowed me to break free from the constraints of imitation and develop my own distinct artistic voice. By broadening my creative horizons beyond photography, I have been able to draw inspiration from diverse sources and incorporate those influences into my work.

This exploration has enriched my own photographic style, as I have discovered new perspectives, techniques, and approaches. By nourishing my mind with a range of artistic influences, I am able to tap into my inherent creativity and produce truly unique and authentic work.

Therefore, I encourage myself and others to seek inspiration beyond the realm of photography. Engaging with other art forms, exploring nature, connecting with people, and immersing ourselves in diverse experiences can ignite the spark of creativity and enable us to unleash our full artistic potential. Let us embrace the beauty of the world around us, draw inspiration from various sources, and let our own creative vision shine.

Ray

Commercial & Wedding Photographer: the reason

Just to clarify my business.  I'm a wedding and commercial photographer.  Weddings are seasonal and mainly held during the summer.  However, my commercial photography keeps me busy all year round.

Just a clarification I thought you should know.

Happy Friday.